LG MOBILE WASH

LG Appliances had a mission to promote the message that their washer and dryer units give clothing a Second Life. To convey this message, LG wanted to take their W&Ds on the road for a mobile clothing drive.

3RD AVE was tasked with creating a mobile laundry closet within a sprinter van. The van housed a pull out wash closet that doubled as a donation receptacle. The van was wrapped in a vinyl wrap to emulate a larger laundromat. The turnkey installation allowed for the van to be easily pulled out and installed on site. The overall design was inspired by LG’s latest brand lookbook.

The van traveled to 8 locations across 5 states and collected more than 5,000 lbs. of clothing donations.